Paris Fashion Week: Coperni transforms a colossal arena into a drive-in runway

Over the past year, fashion collections have been shown primarily through video and ultra-limited, socially distanced live presentations due to the ongoing pandemic. Now, a drive-in runway show can be added to the fashion world’s creative workarounds thanks to French fashion brand Coperni.

On Thursday, during Paris Fashion Week, Coperni co-founders Sébastien Meyer and Arnaud Vaillant ushered in a fleet of 36 cars carrying 70 guests into the 20,100-seat AccorHotels Arena in Paris. Drivers used their headlights to illuminate models walking down between them in the brand’s autumn-winter 2021 collection.

Models walk between rows of cars at Coperni’s autumn-winter

Read More